Once upon a time Orange Bank...
Launched by the Orange group in 2017, Orange Bank inherits the characteristics of its parent company: simplicity, optimism, audacity, and transparency. These are values that, since its inception, it intends to uphold in a rapidly changing banking market.
Its first slogan, "the bank now," already revealed its intention to be a different bank, a modern and innovative bank, serving its customers. A bank that wants to reinvent the relationship between people and their banker by placing trust and transparency at its core.
Today, Orange Bank continues to evolve to become a trusted actor that provides everyone with the keys to a responsible digital world. This means continuing to reinvent banking to offer only the best to its customers, but also expanding towards new customers, such as professionals, or venturing internationally.
This is Orange Bank's ambition today: to offer a unique banking experience, even simpler and more mobile. This is the essence of its new slogan, "so simple, so mobile."